“Branding is the key to success… but how do you know when you got it right? From basics to magic, this Masterclass will leave you inspired to do it all”
If you’ve got a business in this world or if you’re thinking about launching something, you’ll probably already have heard about the importance of good branding. But what is really branding? And how good can it get? This Branding Masterclass with the amazing Liz Mosley will cover everything from the basics of branding (What makes a good logo?) to colour palettes (Do colours mean anything in business?) and marketing and websites (Do I really need a website?). If you’ve ever wondered if you could do your own branding without being a designer, Liz will also have an answer for you, as well as lots of great tips!
This Masterclass will be hosted by Melanie Johnsson.
You’ll want to attend this Masterclass if:
You’re new to the world of branding and designing and want to understand more about it all
You’re launching a service or product and need advice on branding (or don’t know where to start)
You’re already established but need a branding refresh and a lot of inspiration
What we’ll be covering
Branding
Why is Branding so important? Does one need a brand strategy? What makes good design? Should people od it themselves or hire a graphic designer? Once done, does one have to keep the same branding forever to be consistent and recognised? + more
Colour & Pattern
Are colours really important in branding? How does one pick a colour palette which reflects their brand? What’s the role of illustration in branding? + more
Marketing
How does one know what they need? Why does it feel so irk to promote one’s work and services? Ways to overcome that? What would you say is the number one thing people get wrong with marketing? + more
Website
Does one really need a website or is social media enough? Why are websites so important? How to make one’s website stand out? + more
More about the expert, Liz Mosley
Liz Mosley is a graphic designer with over 15 years experience and now specialises in creating creative branding and animated GIFS for small business owners. She also hosts a podcast called Building Your Brand and teaches courses showing people how to create their own branding and GIFS if they don’t have the budget to outsource it. Her goal for her clients and students is for them to come away with branding that they love that helps them to feel so proud and confident promoting their businesses and sharing what they do with the world. You can find out more on her website lizmosley.net and following her on instagram @lizmmosley.
Where
This Masterclass will run on Zoom on Wednesday 1st March 2023. It will last 2 hours, with the final 30 minutes opened to questions (Q&A). The Masterclass will be recorded so you will be able to access it later on too.
Good to know
You’ll be able to write your questions in the chat box during the Masterclass - Liz will answer them at the end during the Q&A. You’ll also able to write a question in the box below once you’ve booked your spot.
BONUSES:
After the Masterclass, you’ll receive the following goodies via email:
Liz’s 5 Branding and Marketing Tips PDF
The Freelance Illustrator Mini Guide (Worth £7.99)
You’ll be automatically entered in a draw to win a 40 minute coaching session with Melanie on Mimi (Worth £35).
NEW BONUS: Liz’s Strengthen your brand foundations course! (Worth £25) See more here